The Berkeley-Haas school has codified a well-defined culture into a set of core brand values: namely, “question the status quo (innovate and champion bold ideas),” “students always (never feel you have learned all you need),” “beyond yourself (consider larger interests than short-term profits, go beyond personal ambition)," and “confidence without attitude (without arrogance employ analysis, trust and collaboration).” The values are oriented toward the reduction of overconfidence and self-focus, which are perceived to be excessively present among the business graduates and leaders of the top business schools.
Great part is the school really pushes people to be confident and collaborative, to stand for something bigger than themselves. Proof: Class of 2006: Revolution Foods, YardBarker, Rogers Family Foundation, Oakland Schools, and many many more.
via www.fastcompany.com